Based at the heart of the UK, 7Collective brings together seven core marketing and communications disciplines to create one seamless, formidable team. But it’s not your typical agency: in fact, it’s a group of multiple partner agencies all operating symbiotically to provide the most precise solutions for your needs.
This innovative business model keeps up with the demands of modern times. And so does their website designed by yours truly. We’ve paired interactive elements with responsive design so that it moulds to work optimally whatever the needs, based on the device used.
TribeCX is a group of customer experience practitioners who have all put their expertise and skills together to show others how it’s done. But don’t confuse them with consultants: TribeCX like to teach you how to fish – instead of catching the fish for you – by offering top of the range coaching programmes and their CX Playbook.
Likewise, we understand the foundations of good customer experience: clarity, expertise and efficiency are just a few qualities that separate the good from the excellent. And the same can be said for optimum user experience which is something we take seriously when designing our client’s websites.
Our latest web design project for TribeCX is a testament to this. The WordPress based custom design utilizes our UX designer’s expertise to provide an intuitive and efficient experience throughout the user journey.
Dimakin is a multinational supplier of metal fabrication machinery with locations across six European countries. They pride themselves in providing innovative, high-quality machinery in order to help businesses improve their efficiencies.
Their e-commerce website was in major need of some TLC in order to bring it up to a standard that would reflect the company’s cutting-edge quality. Our WordPress and WooCommerce solution helped them achieve just that. The added luxury of Stripe Payment Integration now allows them to deal with all customers there and then, minimising user journey and – in turn – maximising sales. With the world constantly edging towards speedy service, this is just what they needed.
Joseph Ash is a company with history. Established in 1857, the firm has focused on technical expertise since day one – Joseph Ash himself was the son of a chemist, and understood the importance of precision. That care and attention to detail extends, too, to their customer service. From shot blasting to hot dip galvanizing and powder coating, Joseph Ash offers a one-stop-shop to its clients for all their steel needs. With eight sites across the UK, they are one of the nation’s largest and most trusted brands in their sector.
Their website needed to embody the strength and resilience that is evidenced in the company’s long history – and also, of course, in its products. Emphasising strong lines, bold colours and a block-based design, the WordPress website we built for the company creates a brand identity that seamlessly speaks to their strengths. With a user-friendly content management system and website analytics built in, the Joseph Ash site offers the team full control of their online presence – enabling them not just to remind existing clients why they are the best in the business, but attract new customers, too.
Good design has strength.
Carwood is an established Coventry-based business, and has grown significantly through acquisition in recent years. Starting as an automotive parts supplier, Carwood has evolved into a diesel fuel injection specialist – as well as providing turbochargers and electronic and electrical parts for all types of vehicles, including cars, military, people carries, earth moving and lorries.
Image+ designed and developed the Carwood website. This was a very large undertaking due to the diverse nature of the services that Carwood offers. The design challenge here was not to lose a clear through-line or the key elements of usability in this avalanche of information. We optimised the site for search engines and, it has enjoyed a significant increase in the number of visitors since going live.
Good design makes sense of things. Click through Carwood to see how.
The Wave – a recently-built leisure centre based in Coventry – offers one of the most nationally renowned water park facilities in the country. This water park facility is also the only activity at the leisure centre that is bookable via their custom-made website.
Our developers created The Wave’s booking system using the WooCommerce plugin. If you don’t know, WooCommerce is an open-source eCommerce plugin compatible with – and specifically made for – WordPress websites. Open-source plugins are built based on suggestions and contributions from developers all over the world, making them ever-improving.
eCommerce plugins can help turn an average website into a digital shop-front. And in this case, a water park reception area. After clicking ‘Book Tickets’, users are directed to a digital calendar where they can pick the date and time of their visit, as well as a ticket type. Then they input their personal details and are taken to a payment page, where they complete their transaction.
The Wave’s booking system is designed with the user in mind: it is simple and stripped back so that users are not confused or misinformed by an overload of information. But at the same time, their carefully crafted steps ensure that each user is taken on a well-thought-out journey through the booking process. And they receive just the right amount of information to avoid confusion and ensure a successful day of water-fun!
Good design is functional!
Robins & Day has twenty-nine Peugeot dealerships in the UK, making it the largest Peugeot dealer nationwide. Not only that, but the company maintains thirteen further Citroën sites. This physical presence is matched by their online footprint: the company has three thousand cars available online … and that means their website needs to not just look good but have the most robust architectures possible.
Both a fully-fledged brochure site and a means of searching for vehicles using a range of filters and search terms, the Robins & Day website needed to be a smooth, seamless experience. We understood how the company does business – its brand and tone but also how its customers behave and what they want – and built a site that was both easy to use and extremely powerful. We made it easy to update, too – the site updates automatically with their latest marketing activity, meaning maintaining the site is as seamless as browsing it.
Good design is both beautiful and functional – just ask Robins & Day.
The Wave makes waves: it’s a water park in the very heart of Coventry, and it’s state-of-the-art slides mean it’s one of the most exciting swimming facilities in the country right now. With sound and light shows accompanying a range of adrenaline-pumping plunges, The Wave offers a series of aquatic rides to remember. It’s also a fantastic all-round fitness facility, with a spa, weights and cardio machines, and much more.
Even better, the company behind The Wave is dedicated to encouraging the local community to make the most of the amazing resource on their doorstep. That’s where we came in: in amplifying their message. We put together a custom design for them that really expressed their unique brand – both professional and community-spirited, state-of-the-art and down-to-earth. We implemented this in a WordPress website that had the benefit of being super easy to update and maintain. Not only that, but we applied this great brand to a map illustration of the centre – so that visitors can check the website, collect their map … and feel instantly at home on every level.
Good design is inviting.
Premier Galvanizing offers its clients high-quality services which make iron and steel as strong as they need to be. That strength is achieved, of course, via a pain-staking and continuous commitment to technical advancement – and Premier Galvanizing is committed to providing the most innovative services in its sector. Established in Hull since 2000, the firm has now served steel fabricators across the UK for two decades. It specialises in hot dip galvanising, and has made a real name for itself as a full-service firm with great customer relationships.
Their website is a big part of keeping in touch with clients – and offering the technical and customer service information they need. That’s why we built Premier Galvanizing a website that emphasises content and navigation, with clean and cool hues which evoke the technological expertise for which they are known. With a content management system and website analytics built in, the site is fully customisable – and will enable Premier Galvanizing to continue to build great customer relationships for years to come.
Good design connects.
Six Day Series – a major cycling event that combines competitive cycling with a party atmosphere – originated in Britain and is now a major global highlight in every cycling enthusiast’s calendar. In fact, it is so popular, that The Madison – one of its biggest and oldest events – now forms part of the Olympic Games.
The sport was born out of a truly competitive spirit after a gentleman named David Stanton made a bet that he could cycle 1,000 miles in six days. To this day, this vigorous dynamic remains at the heart of Six Day Series, yet it is further amplified with its bustling atmosphere created by the DJ. It is a true celebration of vitality and life itself.
So, we were faced with the task of creating a website design that would live up to the brand’s reputation. Not an easy task, but you could say that their spirit was infectious and we were determined to get it right.
A mobile-first, fast, and responsive design was a given: in this day and age, those features are as essential as air. Especially for a brand that has a love for speed at its core. Its energetic and modern approach has been emphasized by the interactive and animated elements used throughout. And the visual focus of the website recreates the lively spectator experience of the event, giving users a glimpse into the atmosphere they can expect.
Good design is dynamic.
Now we’re at the mid-point of the year, it’s a good moment to sit back and reflect on where web design trends have taken us so far. We posted back... More
Sustainability isn’t a buzzword. As the global economy emerges from the COVID-19 pandemic, sustainability looks set to be a key plan of recovery. Many advanced economies are looking to the... More